Market Survey

Service Overview

Market Survey (B2B & B2C)

BSG Business Consulting offers B2B and B2C market survey services that provide data-driven insights for strategy, product testing, competitor benchmarking, and feasibility analysis—helping businesses reduce risk, improve decisions, and enter markets confidently with actionable, industry-focused intelligence.

Key Benefits

Our blended approach combines digital intelligence, on-ground surveys, and real industry insights to deliver insights that are:

  • Clear and actionable — not just academic reports
  • Designed to answer real business questions
  • Tailored to your industry and customer segment
  • Supported by high-quality data collection and analytics

Every insight we deliver is decision-ready — built to support strategy, launch, and execution.

Need Assistance?

Call Us

9540567236

Email Us

info@bsgl.co.in

Market Survey Services

Turning Data into Decisions - Understanding Your Market Before You Invest in

In today’s dynamic and competitive business landscape, intuition isn’t enough — clarity comes from data. Our Market Survey Services help organizations gain deep insights into customer expectations, market movements, competitor strategies, and emerging opportunities so they can take smarter, faster decisions with confidence.

Whether you plan to launch, expand, reposition, or refine your business strategy — we ensure you have the right information at the right time.

Why Market Surveys Matter

Market research isn’t a checkbox — it’s a growth strategy.

Brands that conduct regular market research are 2.5X more likely to launch successful products.

82% of companies improved customer retention after using survey data

B2B businesses using structured surveys saw a 30-50% improvement in sales forecasting accuracy

Our Market Survey Services

Customer & Consumer Surveys

We help uncover customer needs, buying triggers, pain points, and satisfaction levels across segments.

Competitor Benchmarking

We analyze market competition to understand strengths, weaknesses, pricing, product offerings, and positioning.

Product & Concept Testing

Get real market feedback before your brand launch to help reduce risk and optimize product–market fit of your products or services.

Brand Awareness & Perception Studies

Our efforts are to measure where your brand stands today and what influences perception among your target audience.

Market Entry & Feasibility Studies

Our team will evaluate market size, demand, risks, regulatory aspects, and viability before expanding or entering new territories.

Channel & Distribution Assessments

Experts will identify the most effective distribution systems, partners, and demand clusters for better market penetration.

Mystery Shopping & Service Quality Audits

We assess service performance, SOP adherence, and customer experience from a real buyer’s standpoint.

B2B & Industry-Specific Research

Our specialists will do a deep-dive research tailored for industrial buyers, decision-makers, procurement teams, and business partners.

Why Companies Choose Us?

Businesses trust us for market intelligence because we provide:

  • Access to B2B and B2C respondents pan-India & internationally
  • Research experts with domain understanding, not just data collectors
  • High accuracy through digital tools + field intelligence
  • Transparent reporting with dashboards and executive summaries
  • Insights that translate directly into business strategy, GTM plans, and ROI decisions

From startups validating ideas to corporates exploring market expansion, we empower leaders with the clarity they need before making investment decisions.